INTRODUCING EQUILIBRE STUDIO
"We love video and video editing. It's an amazing platform for telling a story.
When we launched équilibre we put together this short video to bring the brand and agency name to life. Équilibre is french for balance and that's what our creative agency is all about. Creating that balance between commercialism and sustainability. Between new and old. Between culture and business.
When you think of commercialism you think of sexy as that's what sells products. So we chose a French classic song and remixed it to create that balance between audio and visual. Between classic and urban. Between sexy and reserved.
After all, what's sexier than French culture. Our aim with équilibre is to work with brands to make sustainability sexy. To strike that balance 💥."
Anabella Barnet & Sarah Krajovska, Co-founders of équilibre studio.
We're going to do a whole post on why mentoring matters now more than ever. Especially when it comes to championing underrepresented groups into the creative and business world.
But for now we want to say hello to our first mentees.
Co-founders Anabella & Sarah are final year BA Graphic Design students at the University of Edinburgh who have launched their student run creative agency that focuses on making sustainability sexy.
As a female run agency with a strong focus on community, representation and sustainably ethical business we know all about the struggles of launching a creative agency with an ethical ethos.
But we wouldn't be here without mentoring and we want to pay that forward to help more female run agencies and business get into the mix for an equally run industry.
We'll be documenting the journey over on our Instagram and you can follow our weekly IG Stories highlights reel.
If you're interesting in joining our mentoring programme drop us an email and let's do stuffs.